Novelty Services (Pty) Ltd is a dynamic and forward-thinking 100% black female-owned enterprise, committed to transforming service delivery across high-impact sectors including aviation, government relations, logistics, events, and strategic consultancy. Founded and led by a seasoned executive with over two decades of multidisciplinary experience, the company is anchored in a culture of excellence, innovation, and purposeful execution. Our leadership brings a strong legacy of delivering value-driven solutions, with a deep understanding of operational nuance, stakeholder engagement, and regulatory compliance—particularly within the aviation and government sectors. This foundation drives our commitment to precision, quality, and an unwavering focus on results.

Our Approach

At Novelty Services, innovation is not a buzzword—it’s our baseline. We reject the conventional in favour of bespoke, impact-led strategies tailored to the specific challenges and objectives of our clients. Drawing on a wealth of cross-sectoral expertise, we provide solutions that blend creativity with strategic intent, helping organisations unlock operational excellence, enhance public-private collaboration, and build long-term resilience.

Whether facilitating complex aviation charters, managing stakeholder relations across borders, or supporting institutional events, our approach is guided by insight, agility, and the pursuit of measurable value.

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Aerowings Logistics

We Keep You Flying

Novelty Services: Redefining Solutions with Unmatched Innovation.

As a pioneering company, Novelty Services is at the forefront of embracing innovation. We thrive on pushing boundaries and creating ingenious solutions that address complex business challenges. Our team of experts is dedicated to thinking outside the box and devising unique strategies that stand out from the ordinary.

Expect the Unexpected: Unconventional Delivery at its Finest.

Our aim is to surprise and delight our clients by going above and beyond to exceed their expectations. With a keen eye for innovation and a passion for excellence, we are committed to leaving a lasting impression on every project we undertake.

Our Services

Drawing upon our expertise and experience, we seek to offer services designed to optimise operational procedures and offer dependable guidance to our esteemed clients. Our business model is carefully crafted to empowering clients with the freedom to select the precise services that hold the potential to yield the highest value for their organisation.

Our approach is rooted in the establishment of rigorous standards, well-defined policies, principled frameworks, and strategic limitations that seamlessly guide every facet of our clients' business operations and interactions with their customers.

A hallmark of our commitment is our ability to orchestrate intricate service delivery ecosystems, occasionally integrating third-party entities or outsourced suppliers. In such scenarios, we take comprehensive ownership to ensure a cohesive and seamless service experience for both our clients and their customers.

We have meticulously fine-tuned our approach to cater to the specific requirements of various industries, offering a comprehensive suite of Holistic Consultancy services that encompass every aspect of our clients' business landscape.

Specialty in providing expert consulting services across diverse industry sectors:

Facilities Management, encompassing both "Hard" and "Soft" FM

components.

Corporate Long-stay Property Rental services tailored for the travel sector.

Government Relations: Providing advisory expertise and facilitation of stakeholder relations across domestic, regional and international environments.

End-to-end Freight Management Solutions within the Aviation Sector, encompassing both Export and Import operations, including the handling of Commercial Aviation Cargo and Dangerous Goods (DGR) in compliance with international aviation standards and regulations.

Strategic Consultancy within the realms of Aviation, Defence and Security.

Aviation Services: Offering integrated solutions including aviation management, certification and licensing support, event and function consultation, supply of aircraft hardware, software, and parts, as well as charter services and flight operations—all delivered in alignment with international aviation standards and regulatory requirements.

OUR VALUES

Break Through with Service and Magic!

We are driven by a deep commitment to our clients and a passion for service excellence. Our core values — Client and Service Obsession, Passion and Empathy, Simplicity and Excitement — guide every decision we make and every service we deliver. We believe that the balance of these forces,
creates breakthroughs and drives our brand forward.

At Novelty Services, we don’t just meet expectations; we aim to exceed them with every opportunity, creating magical experiences that leave lasting impressions.

OUR MISSION

Our mission is to redefine service delivery by offering efficient, timely and detail-oriented solutions that achieve results from the very first interaction. We are committed to transforming how our clients perceive and experience service, making every engagement seamless and impactful. Service excellence is not just our approach; it’s embedded in our DNA and drives us to be paradigm shifters in every sector we serve.

OUR VISION

At Novelty Services, we believe that service delivery should be a dynamic and engaging process, free from the monotony and inefficiencies often associated with traditional approaches.